Blissful pumps for the wider foot from Emotion

15th March 2008
Ballerina pumps are a wardrobe staple this spring and summer. This “must have” footwear is versatile – pumps can be dressed up or down, and can be worn with bare legs or tights – and comfortable. Their low heel means that they are easy on the feet and can be worn throughout the day and into the evening.

Even if you are one of the 31% of women* who claim that when buying footwear they find that shoes are usually too narrow for them, you can still have up-to-the-minute fashionable pumps in your summer wardrobe.

Emotion, the UK’s leading designer of shoes and boots for women with wider feet and calves, has a ballerina pump in its spring and summer collection that will suit even the most fashion-conscious.

Comfortable and elegant, Bliss is a square-toe ballerina pump with a soft bow on the front. Its low wedge heel makes it the perfect day or evening wear shoe, and its leather upper and soft lining and sock add to its comfort.

Available in black, red, pale brown and dusky pink rose, Bliss comes in an EEE width fitting and in sizes three to ten. Recommended retail price is £50.

Importantly, unlike some other companies, Emotion does not just take fashion footwear and make it wider. It actually designs and makes fashionable shoes and boots specifically for the wider foot and calf. This means that in some instances Emotion shoes provide a total girth circumference of up to 30mm larger than a standard shoe.

There are more than 300 stockists of Emotion footwear nationwide. A list may be found on the company’s website www.emotionshoes.co.uk. You can also buy from the website, where you will find a sizing chart to help to get the right fit.

*Survey carried out among 1,000 women by BMRB on behalf of Emotion